Even if you’re the type of person who has committed to shopping less, every once in a while, something comes up, and you decide you need to buy new clothing. It happens! But if you’re trying to be conscious when you do it, all of the greenwashing and lack of regulation makes it almost impossible to know what’s good and what’s just pretending to be. Are you looking for certifications? What do those mean? What is the fabric made out of? Were the farmers at the mill where that organic cotton top came from paid a living wage? The list goes on and on.
All this confusion is why certified B-Corp footwear brand Nisolo is proposing something that they hope will be a solution. The brand’s recently launched Sustainability Facts Label is exactly what it sounds like. It’s essentially a nutritional label, like you’d see on the side of a cereal box, but listed on the little piece of paper are data points about how the product you're purchasing scores in key areas of sustainability and labor ethics. According to a press release, the labels are based on 200 data points that tackle fashion’s impact on climate, women’s rights, false advertising, and labor issues.